Location: Mainland Europe

Full Time 

Salary Range: €40,000 - €45,000 + potential company bonus

At Kids Ride Shotgun, we’re on a mission to raise the next generation of mountain bikers and help families ride together – and we need a highly motivated Trade Marketing and Event Coordinator who is ready to help define what the future of family MTBing looks like.

About the Role

As the Trade Marketing and Event Coordinator you will be working alongside a dynamic team within a fast-growing, innovative New Zealand based outdoor brand with a strong passion driven identity.  You will be responsible for ensuring Kids Ride Shotgun and our partners are aligned for brand growth across, sales planning, brand communication and partner event activations; ultimately supporting the sales team to ensure an organised delivery of both the sales and marketing partner programs.  You will also own the planning, coordination and delivery of trade events across multiple departments within Kids Ride Shotgun.  This position does require travel throughout Europe and abroad for trade shows and Kids Ride Shotgun head quarter visits.

Responsibilities of the position include but are not limited to: 

- Cultivate high-value relationships with key accounts to ensure the Kids Ride Shotgun and partners marketing calendars are aligned and to accelerate market share and sales growth. 

- Oversee the strategy and execution of physical and digital merchandising. Providing input on premium POP displays to create an innovative retail environment. 

- Help coordinate and produce training guides so our distribution partners sales team have exactly what they need to represent Kids Ride Shotgun in their local markets.

- Directing the brands presence at premier industry trade shows, partner house shows and cycling events.

- Oversee the distribution of marketing assets, product information and digital assets to our partners, partner reps and retailers to make sure our product is presented well in store and online.   

What we’re looking for:

- Existing knowledge or a desire to understand the cycling sales landscape across distribution and retail channels. 

- Ability to understand bicycle components to provide technical support to partners if needed.

- Ability to bridge the gap between sales, marketing, product development and creative teams to ensure brand alignment and successful product launches with our partners. 

- Strong communication skills encompassing personal meetings, emails, phone calls, presentations and group settings.  

- Proficient in Microsoft Office/Google Workspace.  Experience with Adobe Creative Suite, InDesign, Photoshop are a bonus. 

- Highly self motivated, organized, dependable, and able to manage multiple priorities without losing attention to detail. 

- Valid drivers license and country passport are required.  

Execution & Coordination Mindset

- Highly organised operator who can pull information from multiple departments and managers and turn it into a clear, cohesive execution plan.

- Acts as a central coordinator of action — aligning people, timelines, and priorities so strategy turns into real-world delivery.

- Comfortable driving structure, follow-through, and accountability across teams to ensure plans don’t just get built, but get done.

- Thrives in a fast-moving environment where clarity, momentum, and disciplined execution matter as much as big ideas.

Contact Information:

Please send resumes and any questions to tony@kidsrideshotgun.com.